Where fans fuel champions.
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Where fans fuel champions.
Simple. Secure. Direct.
Fan Power Rankings: Fans + Fire up + Rally Pit activity + Posts. Fuel athletes and engage to level up!
Masked Rider and Raider Red are the face of Texas Tech football, an FBS program competing in the Big 12 since 1923. The Red Raiders have carried the Texas Tech name onto the field for over 103 seasons. Texas Tech football has logged 1 playoff appearance. The program has won 12 Big 12 titles. Coming off a 0-23 loss in the Capital One Orange Bowl, the Red Raiders next face their opponent on September 5, 2026. Texas Tech is 12-2 on the year. Across the roster this season, the Red Raiders feature a primary signal-caller in Behren Morton, ground production from Cameron Dickey, a leading receiver in Caleb Douglas. The Red Raiders play home games on the Texas Tech campus. The Red Raiders most recently competed in the Capital One Orange Bowl on January 1, 2026, with the result a loss 0-23 at Miami Gardens, FL. Their next scheduled game is against their opponent on September 5, 2026. Since 1923, Texas Tech football has carried its mascots, Masked Rider and Raider Red and the fight song "Fight, Raiders, Fight" through every era of program history. When fans fuel a Red Raider athlete on RallyFuel, 90% lands directly with the athlete — funding training, recovery, and the realities of college sports.
The Football Program at Texas Tech University competes at the NCAA Division I Football Bowl Subdivision (FBS) level, representing the university within the Big 12 Conference, one of the Power Five conferences recognized for high-caliber collegiate football. This places Texas Tech among the elite programs nationally, where student-athletes face rigorous competition against some of the most skilled and well-resourced teams in the country. Within the university's athletics ecosystem, football operates as a flagship sport, generating significant attention, revenue, and institutional support. The program's competitive environment emphasizes both conference success and national relevance, demanding continuous athletic and strategic development to maintain its standing.
Texas Tech’s football infrastructure is designed to foster athletic excellence and comprehensive player development. The program hosts its home games at Jones AT&T Stadium, a venue with a seating capacity exceeding 60,000, featuring a modern playing surface and an intense game-day atmosphere that energizes both players and fans. Beyond the stadium, the program benefits from state-of-the-art training and support facilities that enhance physical preparation and recovery.
Texas Tech football offers significant market and Name, Image, and Likeness (NIL) opportunities for athletes due to its strong regional fanbase and national broadcast exposure. The Big 12 Conference’s media rights agreements deliver widespread television and streaming coverage, increasing player visibility across multiple platforms. This exposure attracts local and national sponsors eager to connect with a passionate football community in West Texas and beyond. The program’s brand presence supports athletes in building their personal brands, leveraging NIL deals that range from local business endorsements to larger corporate partnerships. For recruits, Texas Tech presents a compelling environment to develop athletically and commercially, combining competitive play with access to high-profile marketing opportunities essential for career advancement both on and off the field.
